Cure might be a strong word…
There’s only so big or small an airline can make a seat, and there’s only so much that can be spent on slippers, eye masks and in flight entertainment. The new frontier for airlines is making passengers feel “good”, or at least not awful, after a long haul flight – because, while journeys may last hours, jet lag can terrorize travelers for days. When sleepless nights, early mornings and fatigue kick in, you don’t care how you get there – and that’s why one airline is investing heavily on technology to reduce jet lag. Surprisingly, that technology is an app…
Jet Lag App
Leading Japanese airline All Nippon Airways (ANA) is making a big mark in the proverbial sky. The airline is developing a powerful mobile phone app, designed to help reduce and manage jet lag via augmented intelligence and leading jet lag science as part of their new and expanded wellness program. The app is being developed in partnership with geniuses, to put it lightly. At its core, it should help you get to sleep, even if you feel like you can’t and is centered around the concept of maximizing traveler energy and performance. While that sounds entirely improbable, after looking into it – we’re intrigued.
Neurospace
ANA is partnering with NeuroSpace, a company which offers “revolutionary mindware” for iOS apps, with augmented intelligence. What that means, we do not know. Here’s what we do know: NeuroSpace creates intelligent audiovisual scenes, which are designed to stimulate things like knowledge retention, relaxation, stress reduction, sleep induction, energy and more, creating a cognitive process to bring the desired effects to the body and brain. We sampled some of the “scenes”, which are engineered to produce the desired effects, and they’re intriguing to say the least. Here’s a preview of “sleep”, which will obviously play a large factor in jet lag reduction.
Investigations
ANA has launched intensive trials into the causes and perceived effects of jet lag, with acclaimed professor Ichiro Kawachi of Harvard, starting with ANA employees and passenger volunteers. It certainly can’t be worse than some of the other recent jet lag theories. The clear goal of this new app is to help travelers sleep when they need to, move when they should and eat when it’s most beneficial, based on the specifics of the trip. ANA has expressed an opinion that travelers avoid long flights, specifically due to fears of jet lag and the many side effects. With any hope, this new app will change that when it launches in April 2019…
