a pool table in a room with red balls

For more than a decade, the Virgin Atlantic Clubhouses have been a benchmark for “business class” lounge experience.

Upper Class isn’t first class, and typically aligns somewhere in the higher end of business class experiences, particularly on the new A350, but the lounges have always felt very “first class”, as have features like “The Upper Class Wing” at Heathrow.

As a well traveled Virgin Atlantic flyer, I’ll admit that my heart somewhat sank when I saw the words Plaza Premium and Virgin Clubhouse in the same sentences, for all the Virgin lounges outside of Heathrow.

Heathrow remains strictly Virgin Atlantic, but the other lounges now have an affiliation with Plaza Premium Group — and the big thing is that people with credit cards can now pay to get in, at least during certain hours. In the past, this hasn’t always worked well.

Plaza does an overall good job with its paid access lounges, and Plaza Premium First at Hong Kong is in many ways innovative and first rate, but I just didn’t feel the “vibe” was an instant fit. To me, Plaza Premium was known for mass market, not boutique.

My initial worry was a diluted “premium” experience in outstations like New York.

a man wearing a face mask sitting in a chair with flowers

Was I being a bit too judgemental? No one likes a “judge-y” person! After experiencing the Plaza Premium run Capital One Lounge at Dallas, I began to think maybe I was one of those judgey a-holes!

That new Capital One Lounge run by Plaza in Dallas is absolutely first rate in every way, so why would Plaza automatically be a negative for Virgin Atlantic? Plus, the Plaza T2 Heathrow Lounge is actually really good.

After finally getting a chance to see for myself, my takeaway is that most of my fears were totally unmerited, and virtually all of the good nuggets from experience’s past are still there. Some things are even better — so far, so good.

Virgin Clubhouses: Status Check

First, it’s just really nice to have Clubhouses open again.

I traveled back and forth between New York and London many times when Heathrow was condensed into just a couple terminals, which left the famous Clubhouse closed. In New York, I experienced much of the same.

The purpose of this article is a status check. Aren’t you curious?

People are getting back into travel and curious about what they’ll find in one of the most exciting parts of the travel experience, so I figured I’d break each lounge down a bit, with a little detail in regards to “what’s new”, and what’s different, now that these two main lounge are once again open.

a room with tables and chairs and tables and people sitting at tables

Virgin Atlantic Clubhouse At Heathrow

This was a bit of an O-M-G for me. I forgot how much I missed this place and how simply outstanding the space is. The Upper Class Wing entrance doesn’t make a bad first impression, either.

As a regular, it was more overwhelming when I started to see returning faces. There is something magical about continuity in a great lounge team, particularly one as next level as this one.

To me, the people elevate this already outstanding airport space to first class levels. So anyway, about the space. It’s still huge, quirky and comforting.

I miss the haircuts, but those were gone before the pandemic anyway. In their place now sits a few Peloton bikes. Apparently, the uptake has been really good, largely by transit passengers with time to kill and booze to burn off! I’ve been there…

a room with exercise bikes and a window with airplanes in the background

All the fabulous features of table service wherever you are, a dining room service and comfy chairs are still in tact. The cocktails are still potent and the Champagne is still in the building. The spa is not, but apparently there’s hope for a return.

Some inviting snooze-slash-privacy chairs now sit in their place. Showers are still fully available and if you partake in any Peloton biking, for the love of God, please take one before your flight.

Now, I have no explanation of why I love it so much, but I love the smoked salmon in the Virgin Clubhouse — so much. It’s still there at the “deli”, and after two years apart, I felt overjoyed to see that some of the best things don’t change.

Taking the spa and the hair salon out of the equation, I can’t think of a service or food and beverage element that hasn’t improved or at least remained neutral to the lofty standards of before.

Being in here again actually made me want to travel again on a flight leaving after 9AM, and ideally after 5PM, because the cocktails looked very inviting, but I just couldn’t face them with a very long day ahead.

a pool table in a room

Virgin Clubhouse JFK

From the jump, this one really had me worried. I had faith that the Virgin team wouldn’t let home base slip, but New York with a new Plaza Premium contract had me… worried.

Thankfully, this lounge is stewarded by two of the biggest bada$$es found in any airport globally, and that’s Clem and Luquesha. If you know, you know. To the best of my knowledge, the lounge contract with Plaza Premium is mostly only allowing guests in hours when Virgin isn’t flying, so in my experience this was a non issue.

When I arrived for my 930PM flight, which admittedly is one of the later flights of the day, it was a joy to find a quiet space.

a room with a round table and chairs

Apparently it was a bit busier before for previous flights, thanks to both the US and UK being open and available for tourism now, but that was kind of always the way in the Clubhouse, thanks to Delta flyers who knew how to work it.

Before you ask, YES, the Lanson is still there.

So too are the veggie curry with the raita and all the good stuff, asian chicken wings, and many classics from the pre-crossover days. There are some new menu items too, but I can’t speak to them. The Virgin classics are still classics, probably because no one is allowed to touch those recipes or tinker with ingredients.

The space is pretty much identical too.

A great varied selection of tables and chairs awaits, with both service anywhere and a “dining room” concept. Once again, I found this really nice to see. The places and little nooks I knew and loved are still there, and ready to be enjoyed again as the world bit by bit, comes back together.

If there was anything that meant something to me though — to sound like a trashy British dating show — I loved the “banter”. The classic British phrase for talking BS with a stranger was still possible here. The nice person taking care of my table had some jokes and wanted to ensure I was having fun.

It wasn’t buttoned up and stuffy, the way corporate lounge hospitality can feel. Maybe that’s a touch from the A-list team still running this space. It was just really nice to feel personality in what can otherwise be a very sterile experience for frequent travelers.

By that, I mean travel through any airport with any airline.

When you do it often enough it feels very “same-y”. Any chance to create a memory or bit of amusement is a rare treat.

a bar with stools in a room

Here, Travel Feels Wonderful Again

Let me tell you, for better and worse, I’m now an authority on transatlantic travel from BC times, C times and now whatever these times are. I freaking missed this.

I’m so happy to go into a lounge, find my seat and be able to shed my mask while seated and for that brief period of time, feel like the world of air travel is how I always dreamed it would be.

There’s cocktails, there’s smiles (even through masks) and the joy of seeing people moving around is a special pleasure now.

I was legit worried when Virgin Atlantic changed things up with Plaza Premium, however necessary it was. Why change a winning strategy?

But, I’m happy to say that *so far*, even with a new partner, the Virgin Atlantic Clubhouse lounges are still a wonderful experience, and remain a top benchmark of business class, if not first.

If you’re one of the lucky people that just received Clubhouse passes for being SIlver, or via a credit card, it’s a great time to cash in!

Gilbert Ott is an ever curious traveler and one of the world's leading travel experts. His adventures take him all over the globe, often spanning over 200,000 miles a year and his travel exploits are regularly...

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4 Comments

  1. Very surprised… as I had a completely opposite experience at the Clubhouse LHR a couple of months back. To sum it up, the service is exceptional, friendly and helpful while the food is terrible.

    Service: Everywhere was wonderful, attentive, friendly, and wanted to help solve the problems with the food. They were also honest, which I appreciated. That honesty extended to letting us know that their food budgets have been cut which was one reason they served some of the food that they did.

    Breakfast: how hard is it to serve a decent sausage. Not hard at all, except in the Virgin lounge. The regular meat sausage is bad and it’s served in even worse bread; even the vegetarian sausages are terrible. We were told by the staff that they are knowingly served dry by the chef, but he has no choice to buy any other vegetarian sausages due to budget cuts (definitely no beyond or impossible sausage here!)

    Lunch: tikka masala with rubber chicken, a good sauce and a poppadum like cardboard. The Thai green curry was served wrapped in a mountain of plastic but was much tastier with good chicken thigh and flavor (though it was definitely not a Thai curry), a good sauce. It was served on a ridiculously hot plate that dried the rice but, somehow defying physics, still left the center of the curry stone cold. The potted salmon was good, but was served with sourdough bread that was as dry as a bone.

    Drinks: The one saving grace. Cocktails are good to great, and some of the champagnes are excellent, though some are also not! Ask to be brought a taste of each and go with the one you like best

  2. Sadly the beautiful Virgin lounge at LAX was not opened when we travelled in Sept. So we ended up at the far from “upper class” Delta lounge. A very disapointing experience.

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